Pricing
Pay as you go, or go custom.
No monthly fee and no contracts. Pay only for the texts you send, in your own currency. Sending at scale or managing clients? We'll build a plan around you.
Showing prices for India. SMS from about ₹0.25 each, plus GST. Showing prices for the US. SMS from about $0.015 each. Showing prices for Canada. SMS from about C$0.02 each, plus applicable sales tax. Showing prices for the UK. SMS from about £0.05 each, plus VAT. Showing prices for the EU. SMS rates vary by country and are shown before every send.
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Most flexible
Pay as you go
from ₹0.25 / SMS
Every feature, no monthly fee. Top up credits and pay only for what you send.
- AI campaign writer and AI audiences
- Two-way inbox with AI replies
- Automations, keywords and signup forms
- Compliance checks on every send
- Carrier registration help
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Custom
Let's talk
For high volumes, agencies and teams that need more control.
- Everything in Pay as you go
- Volume rates and annual billing
- Multiple brands and client accounts
- API, webhooks and team seats
- Dedicated onboarding and priority registration
Prices exclude tax. The exact cost depends on the destination and message type, and is always shown before you send.
Cost calculator
How many texts do you send a month?
Drag to estimate your monthly spend on pay as you go. Based on starting rates; the exact cost depends on the destination and is always shown before you send.
≈ ₹1,250 in credits, plus GST
Compare
Pay as you go and Custom, side by side.
The AI, compliance checks and registration help come with both. Custom adds scale, control and a team that knows your account.
| Feature | Pay as you go | Custom |
|---|---|---|
| Pricing | ||
| Monthly fee | None | Agreed with you |
| SMS rates | Standard rates | Volume rates |
| Billing | Prepaid credits | Monthly or annual invoice |
| AI | ||
| AI campaign writer | ||
| AI audiences and send-time optimisation | ||
| AI reply assistant | ||
| Sending and engagement | ||
| Bulk campaigns, scheduling and A/B tests | ||
| Two-way inbox | ||
| Automations, keywords and signup forms | ||
| Compliance | ||
| Compliance checks on every send | ||
| Carrier registration help | ||
| Consent ledger and export | ||
| Priority registration help | — | |
| Teams and scale | ||
| Multiple brands and client accounts | — | |
| API and webhooks | — | |
| Dedicated onboarding | — | |
SMS rates
What a text costs in each market.
You pay per message sent. Rates vary with the carrier and message type, so Textezy always shows the exact total before you press send.
Up to 160 standard characters, or 70 if the message uses characters such as Hindi, Tamil or emoji. Longer texts are split into parts, and each part uses a credit. The AI writer shows the count as you type.
| Market | From, per SMS | Tax and fees |
|---|---|---|
| India | about ₹0.25 | plus GST |
| United States | about $0.015 | plus any applicable carrier fees |
| Canada | about C$0.02 | plus applicable sales tax |
| United Kingdom | about £0.05 | plus VAT |
| European Union | Varies by country | plus VAT where it applies |
Indicative starting rates. One-time carrier registration fees (such as US 10DLC brand and campaign fees) are set by the registry and shown before you file.
Always included
No add-ons for the things that matter.
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Compliance
Rules checked on every send
Opt-out wording, quiet hours and template matching are part of the product, not a premium tier.
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Currency
Pay in your own currency
Dollars, Canadian dollars, pounds, euros or rupees, depending on where you're based. One wallet, one simple invoice.
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Flexibility
No monthly fee, no contract
Send a lot in a busy month and nothing in a quiet one. You only pay for the texts that go out.
Pricing FAQ
Questions about pricing.
How does pay as you go work?
You top up credits in your own currency and each text you send uses credits at your market's rate. There's no monthly fee, and every feature is included.
When do I need a custom plan?
When you send high volumes, manage several brands or client accounts, need the API and webhooks, or want annual billing and a dedicated onboarding contact. Book a demo and we'll put together a quote.
How do I get started?
Fill in the Get started form and our team sets up your account, sender and carrier registration, then sends your login. There's no setup fee on pay as you go.
Do unused credits expire?
Credits stay in your wallet while your account is active. You can see the balance in your own currency at any time.
Which currency will I pay in?
Your local one: dollars in the US, Canadian dollars in Canada, pounds in the UK, euros in the EU and rupees in India. Prices are shown in your currency, plus any local tax.
Start texting smarter.
No monthly fee. No contracts. Set up by our team.